Tag: netsquareduk

Charities missing an $8 billion gift token trick.

I can’t bear gift tokens. I usually forget to spend them. According to Seth Godin that is true of $8 billion dollars worth each year in the US (not sure of the source for his number).

Seth wants two things: For us to stop believing that gift tokens are more thoughtful than cash and for

a creative non-profit [to] start marketing alternative gift cards. They would consist of PDF files you could print out and hand over to people when you give them cash. It could say,

“Merry Christmas. Here’s your present, go spend it on what you really want. AND, just to make sure we’re in the right holiday spirit, I made a donation in your name to Aworthycause.”

Mommy CEO is uncompromising about all of us making an effort to not waste that $8 billion:

Think of what we could accomplish as a country of all that money was donated to a cause? Can you even imagine?

Yes I can – but if you do give someone a voucher make it an online voucher. Amazon sells just about everything so it’s as good as cash and then encourage people to spend it through your favourite charities online affiliate.

Social Networking Tips… Beth Kanters Question. My answer

Beth used Facebook to ask for our time saving tips for professional and organisational social networking. She asked specifically about tools etc to help work across mutliple sites (something which I can’t answer) but I can offer some basics, and getting the basics right will save wasted time:

1 Guiding principle number one is to make sure your work and what you do on the network are compatible. Don’t go chasing audience for the sake of numbers if that takes you away from your core purpose. Doing so will just increase the number of people you might bore or irritate and waste effort.

2 Guiding principle number 2 is that social networks are fundamentally about people relating to people – not people to organisations. So be yourself. If you are bad tempered, arrogant, rude and ignorant, then please ask someone else to do your online social networking- and don’t give me that look either.

3 Don’t play the games or the just for fun stuff – cos it eats your life, clutters up your profile and gives a mixed impression. (This does not apply to scrabulous, or ……)

4 Use pictures where ever possible. Include people’s faces, names and link to them.

5 Groups or fan groups on Facebook are good because they allow your network to bring new names and faces into your orbit. Before you set them up have a plan of action for communications or invitations to act over, say, 3 months. Don’t make the demands too onerous or frequent – make them entirely relevant. Between invitations to act add links etc to keep the group ticking over.

6 Add links to other people’s work. You just need to to make a brief comment. It is quick and shows your breadth of interests. It is also generous – and generosity oils social networks. Indeed, generous networkers will hat-tip facebook notes etc.

7 One thing I don’t do – but think I should – is have a monthly stock take of online profiles etc. I should set aside half a day when I do my accounts, order stationery, update profiles and clean out apps and groups I don’t use any more. So plan an online-offline house keeping session.

8 If someone called Beth Kanter invites you to collaborate online – do it.

Interestingly Beth cites Amy Graham who talks about how she uses her feedreader to keep track of herself on online social networks. I’m already finding myself slipping behind – which is not the point. Better respond to David next re netsquaredUK.

Whose time has come? Netsquared for the UK

I’m about to indulge in substantial conflation. Bear with me.

Yesterday on the train from Birmingham to London to take up William Hoyle’s characteristically sociable invitation to explore Dan McQuillan’s proposition for establishing Netsquared in the Old World, I was reading the latest edition of Prospect.

In it American writer Walter Russell Mead confronts us with a curious idea: “suppose Britain is back.. really moving once again to become a global leader in finance, culture and technology”.

Partly through immigration, partly through economic and social change, Britain is becoming tumultuous once again. The City is too big, too successful and above all too revolutionary and even piratical to tolerate the fussy mediocrity that characterised British economic governance for so long. There are large numbers of immigrants who are not sure whether they really want to be British—and there are people in Britain once again who think that religion is important enough to die for or even to kill for. The Scots aren’t sure they want to stay in; the English aren’t entirely sure that they want them. Various loony-toon advocacy groups are running around taking all kinds of interesting causes to foolish extremes. Vulgar billionaires and shady foreign plutocrats with mysterious pasts swank through the streets of London. And none of these people actually care very much what the great and the good think of them. In other words, Britain today is looking more like it used to back when it was actually great. It is looking a little more like the kind of Britain that a Defoe or a Dickens would recognise: snarky, eccentric, iconoclastic. It is looking less like a slightly moth-eaten tourist attraction and a little more like the titanic force for change that not so long ago exported one revolution after another to the world.

Aside from the ironic instinct to hum Jeruslaem as you read that passage it sort of sums up in my mind part of the discussion that was emerging in the Newman Ams last night (reported by David Wilcox). I don’t mean about Britain. I mean about how disruptive technology, people and ideas are driving change faster than the older politer people, structures and ideas can resist change.
Netsquared (whether UK, European or the original US version) should exist to shake up cosy assumptions (“fussy mediocrity”) about social change and who has the power/authority to lead or drive it. Dan McQuillan made the proposition earlier this year:

The proposal is to establish project like Netsquared that hits the sweet spot at the overlap of technology & social innovation. The goals would be

  • To stimulate web-enabled social innovation
  • To create a an online-offline community for learning skills, sharing experiences and developing expertise
  • To sustain socially progressive activity through alternative business & organisational models

and added:

The conference and community could also address ‘the organizational question’ i.e. the challenge that Web 2.0 raises for traditional NGOs and non-profits. The many dimensions of this challenge have been spelled out recently by Michael Gilbert in The Permeable Organization , Steve Bridger in Whose cause is it anyway? and Katrin Verclas in Online Communities Redux: Why They Matter to You. Perhaps, like the second Netsquared conference, it could aim to incubate a new generation of web-enabled non-profits that use new forms of organising to deliver more directly on their missions.

Netsquared UK can offer room for those who are not complacent about their place in the social economy, for those who think “less like a slightly moth-eaten tourist attraction and a little more like the titanic force for change that not so long ago exported one revolution after another to the world.”

Sadly I left early so missed some of the best stuff. Just a thought though on names. My instinct is to stick with NetsquaredUK simply because some of the larger global tech firms will already recognise the concept.

Also there was: Steve Bridger, Michael Ambjorn, Paul Miller, Simon Berry, Nathalie McDermott and others. Please send me your blog adresses and I’ll add them.  Also see Andrew Brown for other reflections on the Mead Essay

One Life Changed by Trust in Beth Kanter.

Leng is going to University after Beth Kanter raised the $1000 dollars it will cost in less than 24 hours. This worked simply because Beth knows how to use online tools like ChipIn, asks us to contribute to an individual and most importantly is known and trusted by hundreds of people.

If Beth tells me that a cause is worth $10 of my effort I don’t need to know much more (she’s also looking for help for Chanphearom). On top of that Beth offered a simple prize – a mention in her blog, which counnts for something in the blogosphere. It’s Beth making good use of her two most precious resources, trust and influence.

Here’s the list of those who responded within 24 hours – and good luck Leng:

Shirley Williams
Michael David Pick
Preetam Rai
Wiebke Herding
Peter Cranstone
Polly Thompson
Nick Booth
Fernanda Ibarra
Britt Bravo
Kelley-sue LeBlanc
Laura Whitehead
Allyson Lazar
CindyAE
Andrew Carothers
John Powers
Neesha Rahim
Anal Bhattacharya
Steve Bridger
Lloyd Davis
Donna Callejon
Chris Brogan
Anonymous
Joyce Bettencourt
Erin Vest
Philip C Campbell
Jane E Quigley
Steve Spalding
Amanda Mooney
Ann Miller
Donna Papacosta
Christopher Lester
Zena Weist
Connie Reece
Mary Reagan
michael dunn
Anne Boccio
S Michelle Wolverton
Israel Rosencrantz
Clint Smith
Stephen Keaveny
Scott Schablow
Justin Kownacki
Neha Yellurkar
Amie Gillingham
David Beaudouin
Edwin S Coyle III
Randy Stewart
Michelle Martin
Liz Perry
Haystack in A Needle
Ian Wilker
Jay Dedman
Amy Jussel
Roger Carr

Jesse Wiley