Simon Berry and others on the blog have been keen for iPM to to hear more about his big idea.
For more than ten years, Simon worked all over the world as part of the
British aid effort. He thinks there is a simple way to help the one in five children in Africa who die from simple causes – usually diarrhoea. And the answer is Coca-Cola.
Not the product – but its distribution network. We’ve asked Coca-Cola
to debate, but in the meantime Eddie has been speaking to Simon about
him and his idea.
Listen to Simon’s interview here.