Tag: Third Sector

How the conversation makes Social Media Surgeries so effective

If you haven’t already then I’d recommend anyone who is interested in the idea of social media surgeries listening to this audioboo by John Popham who talks about his experiences visiting three social media surgeries on consecutive nights in Yorkshire:

John does a wonderful job of explaining the simple way that a surgery works – in particular that it is really a conversation – where both people are engaged (the surgeon and the patient) in figuring out a solution to the patient’s enquiry.

As John explains, sometimes people are a little concerned about helping others, because they’re worried they don’t have enough skill to offer solutions.

But the surgeries are good way of breaking down this problem. Firstly, of course, there are others there who can help. And, secondly, the conversational nature of the surgery helps you to understand what might be useful and you can then work together to explore a solution. Even if you know only a little, your support can be invaluable to absolute beginners. You can reassure people that social media can be an enriching and empowering tool – and very much worth persevering with. And that, as it happens, is  what social media surgeries are all about – as John says.

John plans to keep these podcasts going, so keep an eye out for them in the future. And, since I’m on the subject of podcasts, if you’re interested in finding out about my own experiences with social media surgeries have a listen to my own, rather smaller and much less accomplished, effort.

Things I've spotted February 18th from 09:08 to 21:55

Here are some of the things I’ve been reading February 18th from 09:08 to 21:55:

Local blogs for neighbourhood managers in Handsworth and Birchfield

Screenshot: Be Heard in Birchfield website

Let me introduce you to two new blogs about neighbourhoods in Birmingham, both run by public servants

Hands on Handsworth is written by Tracey Thorne – the neighbourhood manager for Handsworth in Birmingham. Be Heard in Birchfield is being nurtured by Yvonne Wager – the neighbourhood manager for that particular part of the city. (Click here to see Tracey’s explanation of neighbourhood management.)

Both Yvonne and Tracey are in jobs funded by Be Birmingham – the local strategic partnership. They were inspired to start a neighbourhood blog by their colleague Kate Foley who had been running Life in Lozells – a site set up originally to address the problem of all the bad news you find when googling Lozells. Kate explains in more detail in this video made by the Chamberlain Forum.

What do they do?

They talked to us about helping them develop these sites during the social media surgeries we ran in Lozells last year. Both are built on WordPress with some changes to the backend that make it a little easier to blog and listen to what the web is saying about your neighbourhood.

There’s also a simple events system with mapping, and the sites include a facility to easily turn plans into commentable  consultation docs. We also provide a service that ensures the software stays updated, plugins don’t clash etc, plus training and support on using it well.

Tracey is a natural – she really enjoys writing for the site and is on a roll. Yvonne is equally enthusiastic but needs a different sort of support, so it is taking a little longer.

Why bother?

The sites are the neighbourhood managers’ home in a wider web conversation. It’s only fledgling at this stage. The point is that over time they help the neighbourhood managers share information, ask questions, pool expertise and begin to collaborate in new ways with their community.  I’m not convinced they should attempt to become THE site for their neighbourhood.

Such an idea concerns me, because if THE site gets switched off or someone begins using it to be self-serving that’s a problem for the whole neighbourhood. Instead I’m interested in how we can nurture a range of online resources and voices in a place. These blogs form  part of that process – providing a tool that can also help neighbourhood managers link to and encourage the wider conversation.

What do you think?

It will take time and patience for these sites to bed in – but what do you think? Could you encourage them by commenting a post or do you have any advice for Yvonne or Tracey?

Stuff I've seen January 12th through to January 14th

These are my links for January 12th through January 14th:

  • John Popham’s Random Musings – "I have been quite annoyed by some of the accounts of “heroic” struggles to get to work through the snow, because, it seemed to me, that some of them just weren’t necessary." John on why the web doesn't seem to make it easier for people to work without traveling through snow.
  • Building the “reusable video” player « Carl’s Notepad – "What i’d like is a player which has the ability to pull content from any source, youtube or vimeo or a traditional video storage platform – I’d also like to add value by providing a feature that allowed me to layer content, questions etc over the top to gain additional benefit from the original content. I’d like to be in a position to reuse our existing video archives and repurpose them, or use other public material from either central government or other local authorities providing the content was reusable”"
  • Official Google Blog: A new approach to China – "we have discovered that the accounts of dozens of U.S.-, China- and Europe-based Gmail users who are advocates of human rights in China appear to have been routinely accessed by third parties."
  • Google to end censorship in China | Technology | guardian.co.uk – "Google acknowledged that the decision might well mean Google.cn, and potentially the company's offices in China, would have to close."
  • Management | Zoetica: Connecting Organizations with Their Networks – Beth Kanter becomes a Chief exec.