Tag: podcamp

Podcasts worth $165 million in the USA

podcast dollars pounds incomeTechcrunch has some guestimates from eMarketeer that reckon the number of active podcast consumers in America was 6.5 million last year (who yielded advertising worth $165 million) and will grow to 25 milion in 2012. Now the bold use of future numbers (licked finger in air) is why I’ve always struggled with a business plan (what are your predictions of tunrover/profit in 3 years and 5 years – how the b***ocks should I know!?).

I’m interested that last year 18.5 million Americans listened to a podcast and a more importantly one third of those remained active listeners. One of the reasons for this is the ease with which podcast can be found and consumed. I’ve already speculated on this and know there is a real appetite for the right niche content, so based on these numbers perhaps I should refine the planning. But I wont be paying eMarketeer $695 for the full report. Now if they bothered to present it in audio or video….

Kingstanding Neighbourhood Forum on Youtube

A short film introducing the work being done in Kingstanding by residents trying to tackle the connection between crime and grime. It was shot for a residents conference in The Hague at the end of this week. No intended to be comprehensive, more a way of allowing groups from The Hague, Birmingham and Glasgow to get a sense of each other’s neighbourhood, aims and problems. Obviously short films can raise far more questions that they answer, which is good because that encourages conversation.
Kingstanding Neighbourhood Forum has been taking part in Bimringham’s Community Safety Partnerships Neighbourhood Performance Reward Grant. The pilot, with four residents groups, has been run by the Digbeth Trust. Each group gets a £10,000 grant to meet some agreed targets – often to do with rubbish and grafiti. If they hit their targets the group is arewarded with a £15,000 bonus.
More films coming, plus 4 podcasts from Birmingham which give much more detail of the reward grant.

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