Category: Social Media Surgery

Social Media Surgeries building real world connections in Wolverhampton communities.

Low Hill Social Media Surgery 11th October 2012

 

For the last six months we have been involved in a project in Wolverhampton bringing Social Media Surgeries to different neighbourhoods across the city.   At the surgeries all the help we and the other surgeons give has been recorded on our Social Media Surgery + website, but what is been really interesting having attended every surgery in the city so far is watching  the things that have happened, and the connections made that weren’t recorded on the website – The things that aren’t just to do with social media.

Today for instance at the Low Hill surgery, a semi regular attendee Jaswinder (or Handsome to his friends), came along to learn more about twitter, but  what was quite strange, even by our standards, was he hadn’t come for help from one of the volunteer surgeons already there . He’d bought his own surgeon with him, Ian!   –  Handsome had been to previous sessions and seen the value of the surgeries as a place to come, have a cup of tea, learn and to meet new people, so he’d bought Ian along so that they could work together in an environment he felt comfortable in, but also so that Ian could meet people from the area too.

Then there was Lorna who also came along today. Lorna is new to Low Hill, moving back to England from overseas a few months ago. She wanted to come and learn how to use social media as she’d heard that was a good way to find out what was going on and to meet new people. Which of course it is and we helped her look at her options to find things she could get involved with online, but also while there she was introduced to Tony and George (pictured above).

Tony is the chair and George the vice chair of the Low Hill Community Association and they are charged with running the community centre and as such know all of the activities and events that take place there. As I left this afternoon Lorna was in the process of becoming a fully paid up member so she could join some of the groups and take part in activities running there – but also during the session we’d introduced her to Keith. Keith is a board member of the Low Hill and Scotlands LNP, who alongside myself (as a member of the board for Wednesfield and Falling Park LNP) and some of the LNP Neighbourhood wardens who were in attendance, told her about the work of the Local Neighbourhood Partnerships, Keith took her details and now he’s going along to their next board meeting. – She’d come for some help just to find out what was going on locally, and left signed up to two very active groups!

Then there was a surgery early on in the project that the local police sergeant attended. Sgt Gary Passmore. Gary came along to learn how to use a twitter account for his role in the police, he already had an account, but just needed some guidance on some of the functions and terminology. Around the same period of time there were some quite serious rumours doing the rounds about an attempted abductions locally.  I’d heard them as Low Hill borders Wednesfield so they’d been posted onto the WV11 facebook page, and despite many people openly questioning the validity and the variations of the posts (different coloured car, different locations etc) they just weren’t going away. Obviously people were worried so when some attendees of the surgery saw a police office present they chose then to question him about it.  Gary was great, he allayed peoples fears and was able to speak to some key members of the Low Hill community who could help spread the accurate information for him through their networks, and also I took the opportunity to post an update to the  WV11 facebook page at the same time – Gary had come for some technically support but left having managed to connect to his community and help stop the spread of a pretty nasty rumour in the process.

There are many more examples I could give you just like there,  members of the WFTA meeting people from Tenants and residents groups and finding out about local issues, Tenants and Residents connecting with newly established local social enterprises, Neighbourhood wardens meeting their communities and on, and I’m sure this isn’t unique to this one surgery.

This for me is the unrecorded hidden value of surgeries, it may start with a simple “How can we help you online?” but they quickly develop into interactions that can help shape communities in the real world. All of these interactions have nothing to do with the internet, online tools, social media etc but have everything to do with the people. All the surgeries do is bring these people together in the same room, with a common purpose and give them the opportunity to talk.

Hyperlocal folks in South Birmingham – a few notes from the first social media surgery in Kings Norton.

Lynn Horsnett, Steph Jennings and Sas Taylor

This picture shows three hyperlocal bloggers all come together through yesterday’s first Three Estates Kings Norton social media surgery.

On the left is  Lynn Horsnett of the Friends of Kings Norton Park.  She came along for some tips – having started a blog.  We helped her make it more blog like – activating comments and looking at trackback (the way in which when one blog links to a post of another blog it appears in the comments section) and writing google friendly titles for posts. We also helped her change her twitter account and improved the prfile a little.   She is though in her own right a hyperlocal blogger – but he local is a park in south Birmingham.

Lynn’s feedback was that the surgery..

helped Friends of Kings Norton Park to open its blogspot up for conversation and helped set up a twitter account, hopefully meaning we can now hear from the important people, the wider community. Love the ideas of interlinking community groups and widening networks. Social media workshops are really positive experiences.

In the middle is our own Steph Jennings – a hugely experienced hyperlocal blogger around to offer tips about her work on www.wv11.co.uk.

Beside Steph is the amazing Sas Taylor – listen here to why she and her husband Marty run the B31voices local blog.  Sas was sharing her expertise with a range of people at the surgery, including Kizzy Bent of Birminghsm City Council’s Environmental Health team.

Kizzy Bent and Sas Taylor

Kizzy commented after the surgery:

Sas showed me how Environmental Health can promote the work we do in Northfield District on her blog and twitter sites to ENGAGE with the residents. I was amazed and will definitely be sending regular updates to the site. The Podnosh meetings have boosted my confidence using technology and highlighted social media is the way to go to connect with a wider section of the community. Thanks I will be encouraging my colleagues to do the same.

Austin Rodriguez – of the Birmingham South Community Safety Partnerships –  is working with us to run surgeries in south Bimringham, blogs in his own right on the site

http://bhamsouthcommunitysafety.com/

which brings together a lot of social media activity in South Birmingham plus news of their work.  Austin helped his colleague Lewis O’Rourk.

Austin Rodriguez and Lewis O-Rourke

Lewis said after the surgery

I was initially a little bit wary of social media. The session has provided me with a decent insight into the simplicity of using this mode of communication. It is easy to use, a fantastic way of engaging with people and cost effective. I will certainly be using social media in future for various projects and media campaigns.

The best thing though by miles was bringing these people together in one place – one place where they could start to share not just skills but ideas and work together. Social media surgeries are about much more than technical skills – they are about confidence and relationships and building trust to make things better.

 

 

500 social media surgery events and going strong

2 women with laptop at Low Hill Social Media Surgery 11th October 2012

It was the fourth anniversary of the first social media surgery last month.

Looking at the stats in socialmediasurgery.com – which we started in 2010 to help people administer their own surgeries as the movement spread across England and abroad – there have been more than 500 events.

500 events is a great milestone and testament to the hard work volunteers have put into the social media surgery movement over the last four years. That’s why I’m posting this now.

While I’m here, some more numbers from the website:

  • 122 social media surgeries started
  • 502 events held (or booked in for the coming months)
  • 3,122 people have booked 4,152 appointments between them
  • 112 people have run a surgery

Photo: Low Hill Social Media Surgery courtesy of Wolverhampton Homes.

7 principles for digital mentors

Low Hill Social Media Surgery 11th October 2012

Last week I worked with VCS Learning Solutions in Manchester to train a group of people who are, or will shortly be, running social media surgeries in different areas of north west England.

A slide I showed describes seven principles for digital mentors, originally created by Stuart Parker. The principles aren’t online now, so I’ve reposted them here with Stuart’s permission.

These principles closely match the skills and qualities required of a social media surgery manager, in my view, and I hope you find them useful.

Attentive: Listen up and listen well. Understand needs, fears and desires.

Impartial: While you may be a fervent believer in a service or platform, it doesn’t necessarily mean it will be right for others.

Social: Bow down to the network. Your fellow mentors are the key to achieving digital mentor nirvana.

Friendly: Confidence won’t improve with negative vibes.

Passionate: Believe in the positive changes technology can bring to everyone’s lives.

Lifelong: Understand that this is lifelong learning for everyone, Digital Mentors included.

Innovative: Recognise new and developing technologies and how they can be of benefit to everyone.

Photo: Low Hill Social Media Surgery courtesy of Wolverhampton Homes.