Category: Charity

How to use the new Facebook “Donate” button for your Charity in the UK

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In 2013 Facebook rolled out a “Donate” button  limited to specific charity partners.

Now Facebook has made it possible for all charities to add a  Donate Button on their facebook page (if you’re still using a profile or a group for your organisation’s main Facebook activity this won’t work for you).

HOW TO SET UP YOUR DONATE BUTTON

We’ll talk you through how by using a local Birmingham Charity – the fantastic Birmingham Conservation Trust with the their Coffin Works – as an example.   (Transparency – Nick Booth used to be a trustee of BCT)

The donate now feature works through the pages call to action button, but the donate option is only available to pages that are set up as non profits. So to begin check what you have your page set up as.

Log into facebook and visit the page you want to set up a  “donate now” button for. You must be an admin of the page to have access to this.

Underneath the page title it will tell you what your page is set up as, in the case of Birmingham Conservation Trust (in the example below) they are already registered as a Non-profit – but if you’re not it’s easy to change.

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