The BBC The Guardian and others (here, here, here) have written about research at Duke Medical Centre which suggests researchers have found the part of the brain responsible for altruism. I just want to digest this with two things in mind: other ways to understand the research and why these things might mean charities and non profit groups are brilliantly equipped to make best use of the social web….
Tag: Voluntary Sector
Green iPod
Number 2 on the netsquared, squidoo, getactive list of the 59 smartest online organisations was Greenpeace. It has gradually been chipping away at Apple with classic guerilla tactics – using their opponents weight to their own advantage. Greenpeace is encouraging supporters to use the creative power of their macs to imagine, produce and share new images and ideas which may compel the company to change it’s policies.
So Greenpeace started a campaign for environmentally friendly macs with a friendly spoof site GreenMyApple and have just added this to youtube.
[youtube]2Uo_4kyrkDc[/youtube]
The Smartest Online Organisations
Just a quick pointer to the 59 smartest online organisations. Great for inspiration for charities looking to make better use of a range of internet tools.
Celeste over at studio 501c tells us to encourage just this sort of list making in our own organisations.
If you’re interested in using the web more effectively, ask different staffers or volunteers to each review a few sites and to report back to the group on their findings. Make sure to examine the sites of those with missions that are close to yours as well as a few that aren’t. If you have a narrow goal, e.g., improving your online donation capacity, concentrate on what the different nonprofits are doing in that area.
Birmingham Passions one – a new podcast on the Grassroots Channel
As 2006 ends and 2007 begins the Grassroots Channel offers up some shorts. Six pithy episodes which simply outline the different passions of people involved with the Birmingham Community Empowerment Network.
Birmingham Passions 1: Hemp, citizens and headscarves. Contributors are Colin Preece Chestnuts Neighbourhood Forum, Adrian Addis, Birmingham City Council Neighbourhood Involvement Unit. Nowrah Abdul Balsall Heath Forum.