Government

5 simple things a council should do to make a website work better for social media

Written on July 14th, 2010 by Nick Booth

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I’ve just presented at Building Perfect Council Websites 2010 on a panel shared with Dr James Munro and his brilliant Patient Opinion and Jane Postlethwaite – and her experience of  being the social media officer for Brighton and Hove Council.

I talked, as I often do, about online civic activists, social media surgeries and the nurturing of neighbourhood level civic activity online.  The presentation is below but the 5 key points are:

  • Permanent links to everything
  • RSS feeds – lots of them by place and service
  • Commentable pages
  • Embeddable content
  • Share your data openly – complete with its flaws

The film that appears on slide 3 is here (yes it does make me look like a git. The viseo was shot the morning after the power had coned our street in the small hours (because of a sports match) then started slapping tickets on cars – we went to bed legally parked and woke up illegaly parked, without warning).

Parking Attendant’s illegally parked whilst ticketing cars during the Ashes at Edgbaston from Podnosh on Vimeo.

Big Society and barriers in government

Written on July 6th, 2010 by Nick Booth

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I’m on the train home from the Big Society network launch in London this afternoon. A strong and varied group of people brought together to consider, be sceptical about and challenge the notion of the Big Society.

Here I just want to share a few notes I made after joining John Houghton of Shared Intelligence and the National Association of Neighbourhood Management.

Breaking Down Practical Barriers Read the rest of this entry »

Government Reservists 2 – an idea for the Big Society?

Written on July 6th, 2010 by Nick Booth

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I’m on a train to London for the launch of the Big Society Network  and pondering.  This week Nat Wei described the Network  as having a

…mission to be – in partnership with government, business, and the voluntary sector – an action-orientated remover of barriers to mass civic engagement where people live – enabling the change we want to be.

He also wants what The Guardian described as

an army of community organisers that will become the “catalyst” for communities to band together and challenge the apparently arbitrary decisions made about public services in their name. “I want them to be the glue bringing community together. They will be financially independent of government. They will be able to have different views from government. There can be healthy debate and this can build social capital. [Organisers] I hope will end up as trusted as the local GP,”

Perhaps…..

In 2008 I wrote a post musing about the idea of a sort of Territorial Army for government. I was thinking about the implications of a growing band of self organising citizens Read the rest of this entry »

Balsall Heath and the Big Society

Written on June 11th, 2010 by Nick Booth

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This video by Demos tells the story of how my neighbourhood and the people in it are doing work which fits with the governments Big Society idea.  David Cameron has visited Balsall Heath a number of times and Dick Atkinson who’s in the video, was at the Downing Street launch of the Big Society.  Nowrah the main woman in the film is one of the people helping us run the Balsall Heath Social Media Surgery.

That’s all I want to say at the moment – lots of thoughts bubbling at the moment on the Big Society – but enjoy the video.

Government is a conversation – making friends with Git Citizen

Written on June 4th, 2010 by Nick Booth

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Good government is supported by good conversations, that’s the key point I want to stress/explore after last weeks Local Government Communications Conference in Leeds.

I have always enjoyed trips to LGComms events.  This time I was the last speaker,  in the hangover fueled want-to-get-home-now-please Friday slot. I had been asked to speak on using digital technologies to collaborate with citizens so set out to share the story of much of the digital activism that has blossomed in my home city of Birmingham since the same conference a year ago. I wanted to show how people are trying to use the web to engage with government, but government needs to recognise that and talk back.

Better with More

I argued that if local government can get this conversation right it is not simply in a position of having to do better with less. If  government can share in the enthusiasm energy and passion of citizens – together they could do better with more.

This also emerged from the start of a Common Purpose and Be Birmingham programme on leadership and Total Place, where at least one person made the same case. It is also at the root of the government’s ambition for an informed, empowered and active citizens in the Big Society.   The continued opening up of government data is fertilising the ground in which such a movement might grow.

The rise of the Git Citizen

My presentation (slides here) began with this rather ugly film of me being a bit of a git citizen:

Our street had been coned over night because of a cricket match and the cars were then ticketed – without warning.  The normal comms reaction to something like that is to sigh, put their head in their hands and shake it.

Many eyes makes hypocrisy wither

But in the room of Local Government Communications a good number  could see the value of citizens as eyes and ears – people who’s natural sense of right and wrong expose the failings of organisations, the contradiction between what they say and what they do.

This is a natural part of how we govern social relationships.  Knowing that you can be seen and that you will be gossiped about tends to help keep us on the straight and narrow.   Digital media makes that process easier in larger communities than before – as long as government is willing to see, listen and respond.

In effect to recognise that this is one part of a conversation and join it. The examples I wanted to emphasise from Birmingham were the ones where relatively simple things were being done in an easily accessible way.

  • The neighbourhood manager telling the story of the work she does and the place and people she serves (for example Hands On Handsworth)
  • The citizens taking a clunky government service and making it easier to understand, (for example Big City Talk)
  • Not talking but doing – (for example BCCDIY or the pothole hunt)

In all cases they are lowering the barriers to communication,  which encourages conversation. After all one of the reasons we talk so much is that for many of us it’s very easy to do.

Imagine you are Equals

Here were some ideas I suggested would help them nurture such conversations..

  • Skill up your organisation and neighbourhoods
  • Get involved
  • Imagine you are equals
  • Share infrastructure with your community – keep it open
  • Free up data
  • Take risks
  • Believe in small things.

I wasn’t alone in exploring these themes. David Holdstock – Chair of LGComms summed up much of this at the end of that Friday

Simon Wakeman (extensive quoting coming here, thanks Simon) was taken by the presentation of Professor Stephen Coleman – which he outlined as asking communicators to consider:

  • Where do people find information – much council information is not demand-driven – organisations need to push information to people but this is a greater challenge in times when people have so many competing demands for their attention
  • The exclusive narrative of public sector communications – many communications “talk” in words or terms that people just don’t understand (and shouldn’t have to understand). Communications need to be framed in a narrative that people can related to – and in the conversations of social media we have a great window into those real-world narratives. We need to learn how to interpret them and fit our communications into those narratives.
  • The challenge of efficacy – the best single predictor of successful engagement is people’s belief in their ability to influence the world around them. As a belief it’s an entirely subjective measure but is really important – if people think they can make a difference, they will participate, and if they think they can’t make a difference, they won’t.

and suggested they concentrate on

  • mapping - taking a “from the bottom up” approach to how and what to communicate – rather than building from the current practice – because incremental, creeping growth of a communications landscape will invariably lead to less effective practice than a clean-sheet approach
  • storying - thinking about how communicators can take the day-to-day life narratives of real people, which are far more influential than council or council people’s narratives, and using them in communications. The next level would then be to connect these narratives together to tell a story of place grounded in people, rather than the physical aspects of place which form many existing communications.
  • production of meaningful, tangible consequences to feedback – or put simply, we need to be able to tell people what we’ve done with things they’ve told us. From Stephen’s research the lack of this is one of the biggest frustrations among audiences that have participated in public sector research or consultation. Making these links is key to sustaining and developing a culture of participation and engagement

Catherine Howe – the new(ish) chief exec at Public-i also picked up on Tony Quinlan’s analysis of how stortelling helps and hinders communications:

Finally – I was fascinated by the session on storytelling by Tony Quinlin.  I have always liked storytelling as a way of getting ideas and knowledge out of groups that are not comfortable with sharing or communicating and Tony really illuminated why this works and gave real substance to the session.  I also enjoyed chatting to him afterwards about complexity and narrative and would recommend checking out his blog at http://narrate.typepad.com/.  One thing really stuck in my mind:  once a narrative gets a critical mass you can’t combat it with facts – you need to tell a different story

And of course, telling new stories is a wonderful way to get conversation going

The report on birmingham.gov.uk is published

Written on May 27th, 2010 by Nick Booth

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I’m sitting in Leeds just put the finishing touches to my speech for the Local Government Communications conference tomorrow: “Collaboration with citizens via digital technology”.  It’s amazing what you picking when sitting around.

First of all congratulations to Birmingham City Council for winning a very deserved silver in tonight’s Reputations award here for the effort that has gone into Birminghamnewsroom blog and a gold (along with the local pcts) for the Be active campaign (free swimming etc).
The theme of the conference is “Better for Less” so it’s also a very good time and place to find the report on the creation of the new Birmingham City Council website, the one that Help Me Investigate (I’m a co owner of HMI) revealed, through a Freedom of Information Request to the City Council,  had cost a “currently approved spend” of £2.8 million pounds. The same site which spurred on Birmingham folk to produce the ground breaking BCCDIY.

Here is the executive summary of the report, copied verbatim below.  You can find the pdf here, the recommendations (many) here and the information briefing here.

Update: I’m told the link to the pdf’s dont work (after all they are stored on birmingham.gov.uk.  To get at them

* http://www.birmingham.gov.uk/democracy/Pages/Index.aspx

* Set 1st drop down, ‘Meeting Body Type’, to ‘Executive’

* Set 2nd  drop down, ‘Meeting Body’ to ‘Deputy Leader’

* Set both dates to ’24/05/2010′

* Hit “Go”

* Select ‘Deputy Leader’

* Select ‘Information Briefing Web CMS Project’

There – that was easy – what a brilliant system, worth every penny.

End of update

The Executive summary says:

This was a complex project involving numerous departments, personnel and suppliers over five years. The project was all about enabling BCC to respond and adapt to the opportunities provided by the web as BCC moves forward with programmes intended to deliver major benefits internally and to all stakeholders, especially the citizens of Birmingham. All comments below should be read within this context.

1.2 There were governance and management challenges throughout this project over the last five years. Many respondents felt there was a lack of a clear and robust command and control structure, which contributed to delays and overruns. Whilst these issues have started to be addressed in the last twelve months, we nevertheless recommend a simplified and well-communicated management system for the web going forward, consisting of a Web Services Director/senior manager, a Web Manager responsible day-to-day, a more inclusive Web Steering Group, and tighter financial control.

1.3 It was generally agreed that web project management in future needs to be applied at a more senior level within BCC and Service Birmingham. The web as a whole should be seen as the pivotal channel that it is and must have a higher profile at Executive level in BCC. It was also felt that in future web projects should be service-led rather than technology-led.

1.4 Change management – in respect of both personnel and specifications – will improve if a senior project manager is in place at all times. It was generally agreed that ineffective change management contributed to the delays on this project.

1.5 Auditing and risk management – audits were performed professionally but deadlines on the project were consistently missed despite the reports of Birmingham Audit. Key risks which are identified must be given more priority. It is suggested that predicted deadlines then need to be revised with a contingency factor and promised actions for rectification must be monitored and delivered.

1.6 Financial control will be better exercised with the nomination of a dedicated project accountant, in line with best practice. All new work requested by the proposed Web Steering Group must be costed in detail and signed off from a ‘user needs’ perspective prior to sign-off by Finance and work being carried out.

1.7 The new website did not cost £2.8m as is widely reported. This figure includes many other major items which were involved in the project apart from the website and it is important that this continues to be communicated to the citizens of Birmingham, directly and via the local press.
Final Report – Web CMS Review – 03 03 10.doc Page 4/64
Web CMS Project Post Implementation Review – Final Report
February 2010

1.8 During the last two years, the Project Sponsor undertook negotiations with Service Birmingham regarding additional claimed costs by Service Birmingham on this project. It is stated by BCC that the outcome of these negotiations resulted in reductions of over £900,000 in these additional costs.

1.9 The site itself now requires all remaining content to be uploaded and we feel that it also requires a look more in keeping with the vibrant city which Birmingham is. Navigation and design could be improved as part of this process.

1.10 It is widely believed by BCC personnel that the new Content Management System (CMS) – which empowers individuals to upload content to the website and intranet – requires further work before it can be said to function effectively for its users. There are questions over the extent to which the FatWire CMS system was customised unnecessarily. The system is currently viewed as unstable by the BCC Web Team and requires remedial action.

1.11 To serve everyone, BCC’s website must be fully accessible and must also comply with the Disability Discrimination Act. Major improvements have been made but key BCC personnel believe that more still needs to be done before the Council’s stated policy is achieved. This is an action on both BCC and Service Birmingham.

1.12 With the exception of the CMS, the new website is functional and sits on an improved platform. As with all website launches, there remains work to be done to improve it and this will be a gradual and iterative process over the coming months for BCC and Service Birmingham.

1.13 The major objectives in support of the ‘Customer First’ and ‘Excellence in People Management’ Business Transformation Programmes have not yet been delivered but are expected within the month. When delivered, it is believed that these will contribute to the significant savings predicted from within business transformation.
Final Report – Web CMS Review – 03 03 10.doc Page 5/64

The report appears to have been in the system since March. It seems to be saying we could have done better and need to take more control over the web, but overall the millions (?) were well enough spent, even though our content management system ain’t up to much. What are you thoughts?

“Is that on google or the internet?”

Written on May 22nd, 2010 by Nick Booth

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Thursday saw me leading a lunchtime session on social media for people who work at Advantage West Midlands.   I’d been invited by the Prospect Trade Union as part of the National Learning at Work Week.

It wasn’t my normal audience – that would be communicators, policy makers, senior officers, politicians perhaps data people. This group just had a lunchtime spare with a mind to learn something new. Curious and hungry and unaware they were about to receive the full bore of my enthusiasm for the web and civic engagement.

Questions questions

Loads of question followed – good simple straight forward ones about how things work, privacy, why you would bother.  The sort of questions we’re used to being asked at social media surgeries.   So a group refreshingly happy to ask the basics.

One really made me stop and think: “Is that on Google or the internet?”.

I was stumped for a moment.  It felt like a cartoon character has just looked up at me from a drawing and asked me to explain the world of 3 dimensions.

It’s a perfectly reasonable one mind (all questions are).  “You can find it through Google or you can go straight to the web page using the web address,”  I tried to explain, adding:  “they’re  all on the internet” to a rather puzzled frown.

It happened to be Silver Surfers this week.   I’m not keen on the idea myself but marketing minds often feel it is working and perhaps that question explains the need.

Remember the basics

If even the concept of the world wide web is still slippery for some (hence the question) how do we describe this fundamental shift in information and relationships for those who have yet to grasp it?   So I asked twitter this question:

I’m struggling for an analogy to explain the Internet to people who’ve only ever known libraries and radio etc.  any thoughts?

and these are your generous answers in the order they arrived:

parboo it’s like a library, all on… Nope, I can see why you’re struggling ;) how’s you n yours?  (fine thanks)  ( click here for parboo’s blog)

citizensheep I’m struggling to have any thoughts at all at the moment. I’ll have a think though.  (Citizensheep is Michael Grimes and his blog shows that it’s always worth waiting for his thoughts)

josiefraser @podnosh Internet like a highway apparently http://u.nu/3dvfa if you say super highway it makes it a bit more ziggy stardust. So maybe don’t.  ( Josie’s blog)

steve_nicholls @podnosh i think @parboo was on to it there. A big reference book where instead of skimming the index, you type it in?

pauljonlevy @podnosh Like ceefax but better? You off timetravelng? LIke everybook or radio programme in the world on air at the same time?

bounder @podnosh CB Radio with librarians ;) ?  (Jon’s blog)

redmamba @podnosh brain ?

cyberdoyle @podnosh tell them its libraries and radio on rocket fuel. similar but faster. and on tap. available on demand. if you can get a connection.

peteashton @podnosh probably no help but it’s both larger and smaller than a library. ;) (Pete’s blog)

natashacarlish @podnosh it’s like all the books and all the radio and a whole lot more inside a tvscreen which you can access all the time

danslee @podnosh Internet? It’s like having a selection of really good books delivered to your desk. At the click of a button #librarywebanalogy (some of the stuff Dan blogs about)

red_annie @podnosh the Internet is what happened when the library, supermarket, post office, radio and tv got squished into a portable box.  (Annie’s blog)

katehughes @podnosh imagine a library so big it has all the books in the world, then imagine that instead of books, it is filled with knowledge, then imagine instead of aisles and the dewey decimal system, the information comes to you instantly and every piece of infinite information is attached to each other so you can find whatever you want from wherever you start. I love the internet. http://tl.gd/1e1lo5 (By the way Kate is cheating – she uses tweetlonger to share more than 140 characters with us!  She’s also blogs at http://socialhousingcomms.blogspot.com/.)

KazThomas @podnosh  Internet:  Encyclopedia of life filled with screens of knowledge!  I reckon that sums it up? (Karen’s blog)

BostinBloke @podnosh electronic library

parboo @steve_nicholls @podnosh yes… and it finds stuff quicker than a quick thing in a quick box and it talks too and you can put stuff in it.

One I left out of order was this:

mattbuck_hack @parboo @podnosh Is the ‘answer’ us? ;)  #copyright #gnomic #utterancesINC

I do wonder whether reading this would make the person who asked the question any the wiser but is amuses me that the tweet that most seemed to sum up my inadequate thought (which is nothing more complicated than “help”) should come from Matt Buck – a cartoonist, one who more than most might be able to explain the transition from 2 dimensions to 3.

Facebook and very local government accountability in Spain

Written on May 14th, 2010 by Nick Booth

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A village of 300 people has a digital mentor.  Hat-tip  Cataspanglish

Why Tom Watson voted against the Digital Economy Bill – and what you can do.

Written on April 19th, 2010 by Nick Booth

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Tom Watson’s blog and the Open Rights Group.

Civic Engagement as part of a National Broadband Plan

Written on March 21st, 2010 by Nick Booth

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Chapter 15 of the US Govt’s National Broadband Plan is very well worth a read.

There’s plenty in it, it gets specific about what needs to be done to grab some civic engagement benefits from the web and it says some blindingly obvious but important things.  It’s main proposals are:

Create an open and transparent government

  • The primary legal documents of the federal government should be free and accessible to the public on digital platforms.
  • Government should make its processes more transparentand conducive to participation by the American people.
  • All data and information that the government treats as public should be available and easy to locate online in a machine-readable and otherwise accessible format in a timely manner. For data that are actionable or time-sensitive innature, the Executive Branch should provide individuals a single Web interface to manage e-mail alerts and other electronic communications from the federal government.
  • All responses to Freedom of Information Act (FOIA) requests by Executive Branch and independent agencies
    should be made available online at www.[agency].gov/foia.
    The Executive Branch should revise its Data Quality Act guidance to encourage agencies to apply the Act more consistently and facilitate the re-publishing of government data.

Build a robust digital media ecosystem

  • Congress should consider increasing funding to public media for broadband-based distribution and content.
  • Congress should consider amending the Copyright Act to provide for copyright exemptions to public broadcasting organizations for online broadcast and distribution of public media.
  • The federal government should create and fund Video.gov to publish its digital video archival material and facilitate the creation of a federated national digital archive to house public interest digital content.
    Congress should consider amending the Copyright Act to enable public and broadcast media to more easily contribute their archival content to the digital national archive and grant reasonable non-commercial downstream usage rights for this content to the American people.

Expand civic engagement through social media

  • The Federal Chief Information Officers (CIO) Council should accelerate the adoption of social media technologies that government can use to interact with the American people.

Increase innovation within government

  • The White House Office of Science and Technology Policy (OSTP) should create an Open Platforms Initiative that uses digital platforms to engage and draw on the expertise of citizens and the private sector.
  • The Executive Branch and independent agencies should expand opportunities for Americans with expertise in technological innovation to serve in the federal government. Modernize democratic processes
  • Federal, state and local stakeholders should work together to modernize the elections process by addressing issues such as electronic voter registration, voting records portability, common standards to facilitate data exchanges across state borders and automatic updates of voter files with the most current address information.
  • The Department of Defense (DoD) should develop a secure Internet-based pilot project that enables members of the military serving overseas to vote online.

Good stuff – mostly.

Since it was published earlier this week it’s received a range of responses. Creative Commons wants other parts of the plan to go a bit further on opening up copyright use for ediucation

The FCC has recognized that robust broadband infrastructure is crucial for citizens to participate effectively in the 21st century digital environment. Open licensing is a piece of this critical infrastructure.

The plan is also being preceded by Google’s competition to offer a 1gb cable into a us community that makes the best case for it – the Boradband Plan says every US community should have one – for the benefit of public services.

The Knight News Foundation rightly highlights other parts of the plan which focus on digital literacy,  although I sometimes think this gets mixed up with basic computer skills – yes being able to use a mouse and search the web are important skills – but digital literacy is much more about whether you have an appreciation of how you can use those techniques to change the thinsg you do and your place in the conversation. Meanwhile their Digital Media Centre chews over the implications of Chapter 15 for Journalists from making more data/draft legislation available.

Journalists and others who are accustomed to following and explaining legislation might find business opportunities to layer context on proposed legislation—making it easier to understand what’s going on, what happens next, optimum timing for comments, and also getting citizens’ questions answered (since often people have questions before they can formulate comments). This is an example of applying journalism skills as a direct service, rather than simply as a means to create content that’s supported by ads or subscriptions.

Bill Schrier – the Chief Information Officer for city hall in Seattle is very keen on the plan, including elements in it which will make it easier for local government to provide the ambitious (but essential) 100 mgbits of acess to home in America.