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Social Media is a billion small stories

Social Media Stories

Seth Goldstein’s draft presentation on social media stories draws this very simple explanation of the distinction between conventional media and social media:

Conventional media wisdom is to tell a great big story to as many people as possible. Social Media is about enabling lots of little stories to be created by lots of different people at the same time.

It’s an incredibly useful way to help comms teams and the like understand why their usual instincts may not apply.

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This entry was posted on Wednesday, April 22nd, 2009 at 9:35 am and is filed under Citizen Journalism, Leadership. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

% Responses on “Social Media is a billion small stories”

  1. Daniel Davies :: Blog :: Perfection Should not be Compromised says:
    April 23, 2009 at 6:14 pm

    [...] my general Internet browsing I discovered Social Media is a Billion Small Stories via Podnosh. An excellent little show, but there was something on slide 15 that almost choked [...]

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